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Quotes
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“ Rutgers is dead in the water and has been for some time, mostly because the university didn't support it. ”
In What does the future hold for CRM university programs? -
“ CRM is a philosophy & a business strategy, supported by a technology platform, business rules, workflow, processes & social characteristics, designed to engage the customer in a collaborative conversation in order to provide mutually beneficial value in a trusted & transparent business environment. It's the company's response to the customer's ownership of the conversation. ”
In Social CRM in 140 characters
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Mentioned In 141 Articles
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CRM Comparison Guide: A Peek Under the Hood of Nine Top Vendors’ Products
Explore Article (Sep 2 2010)
...rse, well-funded – IT department that will be interested in standardizing on a single platform.” --Paul Greenberg, President, the 56 Group “SAP has a huge installed base in ERP and within that in manufacturing....
(Read Full Article)
Comment on Article Mentions: Brent Leary RightNow Aplicor
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The Naked Tweeter: Traditional v. Contemporary Channels of Influence or is it AND Contemporary.?
Explore Article PGreenblog (Aug 27 2010)
The discussions on who influences what and how they influence and what the value of that influence is seem to be endless. What I find to be disconcerting is that there is an enormous black hole pulling the entire discussion to focus in and around Twitter influence and that the contemporary measure of influence is “measuring” how you roll through Twitter. (Read Full Article)
Comment on Article Mentions: Brent Leary Paul Greenberg
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Got data?
Explore Article Beagle Research Group, LLC (Aug 25 2010)
... to do the kind of analysis that will yield the results that encourage later adopters to jump in. Paul Greenberg http://bit.ly/amOQHe has begun agitating for us to roll up our sleeves to produce the kind of gold ... (Read Full Article)
Comment on Article Mentions: Paul Greenberg Google
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Sigh. CRM is NOT Dead, OK?
Explore Article zdnet.com (Aug 16 2010)
...ill a major concern, despite RightNow’s statements to the contrary. Sigh. CRM is NOT Dead, OK? By Paul Greenberg | August 16, 2010, 10:24am PDT Summary I like RightNow. I really do. I think that their CX applic... (Read Full Article)
Comment on Article Mentions: RightNow Paul Greenberg
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A Social Business Power Nap
Explore Article Editor's Picks (Aug 13 2010)
...not going to be so bold as to call it wrong). I am not really a purist, but I am sticking to Paul Greenberg’s definition for Social CRM and Andrew McAfee’s definition for Enterprise 2.0. For Social Media its...
(Read Full Article)
Comment on Article Mentions: Paul Greenberg
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Lets DO This! SCRM in Practice, Work in Progress
Explore Article PGreenblog (Aug 13 2010)
Businesses don’t care what you call Social CRM or CRM or how you define it. They care what they call it and how they define it. Most still call it CRM; some even call it Social CRM already which is why there is now a CRM industry sub-segment called that which Gartner defines as a $1 billion piece of business in 2011. In other words, CRM is already an industry ... (Read Full Article)
Comment on Article Mentions: Paul Greenberg
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Influencer Strategies - We Shouldn't Want Them
Explore Article Editor's Picks (Aug 12 2010)
...pany's need is all about. The Cluetrain Manifesto described it over ten years ago and more recently Paul Greenberg described Social CRM as the company's response to the Customer's ownership of the conversation. ... (Read Full Article)
Comment on Article Mentions: Paul Greenberg
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It’s time for Outsourcers to get on the Social CRM Train
Explore Article Editor's Picks (Aug 11 2010)
...cers have been late to this party, but that’s about to change. Still looking for a SCRM definition? Paul Greenberg, author of CRM at the Speed of Light, defines it best in my opinion..... "Social CRM is a philos... (Read Full Article)
Comment on Article Mentions: Paul Greenberg Gartner
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Still Evolving
Explore Article Editor's Picks (Aug 9 2010)
...n New York for CRM Evolution 2010, and it was fantastic. Let’s start with kudos to conference chair Paul Greenberg and CRM magazine’s David Myron for putting together a great three days. As reported by Paul, the sh... (Read Full Article)
Comment on Article Mentions: Paul Greenberg
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The Evolution of CRM on Display in NYC
Explore Article Editor's Picks (Aug 5 2010)
...t? Quality of presentations was amazing: Ray Wang, Natalie Petohouff, Brian Vellmure, the panel by Paul Greenberg with CRM Executives, and so much more. I will admit that I just peeked into some of the presentati...
(Read Full Article)
Comment on Article Mentions: Paul Greenberg
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CRM Evolution wrap up
Explore Article Beagle Research Group, LLC (Aug 4 2010)
... companies all attended and it made for interesting panel discussions. Tuesday morning for example, Paul Greenberg hosted a panel with Anthony Lye from Oracle, Jujar Singh from SAP, Greg Gianforte from Right Now an... (Read Full Article)
Comment on Article Mentions: Salesforce Salesforce.com Microsoft
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Where Are We Heading with Scrm?
Explore Article Editor's Picks (Aug 2 2010)
...nt is not that we reached this level – but how we get out of it. As usual, friend and fellow CRMer Paul Greenberg reached a similar conclusion ahead of most of us and wrote so in this blog here. Bottom line, where...
(Read Full Article)
Comment on Article Mentions: Brent Leary Paul Greenberg
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How is Social CRM relevant for B2B organisations?
Explore Article Editor's Picks (Jul 28 2010)
...ticularly care much for these debates. I've been happy to adopt Social CRM as a term (as defined in Paul Greenberg’s “Stake in the Ground Post”) as I think that it brings to life a key distinction from the CRM of t...
(Read Full Article)
Comment on Article Mentions: Paul Greenberg Oracle
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Social CRM analysts are kinder to their peers and clients.
Explore Article blogs.gartner.com (Jul 27 2010)
...ll good. But take a look at the great Social CRM analysts out there – start outside of Gartner with Paul Greenberg. I am sure, not kinda / sorta sure, but sure in the sense of “I’d share a kidney with this human” s... (Read Full Article)
Comment on Article Mentions: Paul Greenberg Gartner
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Twitter Escalation Proves the Need for Great Core CRM
Explore Article CRM Outsiders (Jul 22 2010)
...when annoyed – I tweeted. While I expected the usual “Comcast cares” Twitter users (as described in Paul Greenberg’s latest version of CRM at the Speed of Light) to reply – I was surprised that Webex very quickly r... (Read Full Article)
Comment on Article Mentions: Martin Schneider Paul Greenberg

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